A case for competitive intelligence: 90% of the information a company needs to understand its market and competitors and to make key decisions is ... article from: Information Management Journal

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This digital document is an article from Information Management Journal, published by Association of Records Managers & Administrators (ARMA) on July 1, 2002. The length of the article is 3093 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: A case for competitive intelligence: 90% of the information a company needs to understand its market and competitors and to make key decisions is already public.(Industry Trend or Event)(Industry Legal Issue)(Technical)(Statistical Data Included)
Author: John J. McGonagle
Publication: Information Management Journal (Refereed)
Date: July 1, 2002
Publisher: Association of Records Managers & Administrators (ARMA)
Volume: 36 Issue: 4 Page: 35(6)

Article Type: Technical, Statistical Data Included

Distributed by Thomson Gale

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